The Leadership Fellowship Pilot Program, a collaboration between LeadingAge and the United Negro College Fund (UNCF), aims to raise awareness about careers in aging services by inviting high-potential, mid-level leaders to spend a year working in non-clinical roles at LeadingAge provider organizations. This session will explore the pilot program’s strategic approach to workforce development in aging services, explain how UNCF recruits prospective fellows for provider-specific positions, and review the program’s curriculum, which introduces fellows to the field of aging services. You’ll hear from providers and fellows about their experiences in the program and learn about the mentoring support fellows receive as they prepare to pursue promising careers in aging.

Life plan community leaders, financial officers, and strategic planners must have a solid understanding of credit ratings before they can help their organizations secure financing on favorable terms. During this session, Fitch Ratings, along with a diverse panel of providers from multi-site and single-site communities will present an overview of credit ratings, explain how to obtain one, and offer guidance on incorporating credit rating considerations into your strategic planning. You’ll receive tips for aligning capital projects and funding needs with your community’s credit profile, identifying and mitigating risks that could negatively impact your rating, and implementing practices that enhance credit strength. Prepare to improve your community’s credit profile and secure the resources necessary for growth and sustainability.

It can be challenging for a marketing team to strike the right balance between promoting a provider organization’s corporate brand and advancing the brand identity of one of its senior living communities. During this session, a multi-site senior living leader and a marketing consultant will team up to present primary research on how prospective residents perceive corporate senior living brands compared to the brands of individual communities. Presenters will share a roadmap to help you refine your brand identity, boost occupancy, and create a unified, compelling message that reflects both corporate values and local charm. You’ll take home tips for ensuring your brand stands out in a competitive senior living market.

The Leadership Fellowship Pilot Program, a collaboration between LeadingAge and the United Negro College Fund (UNCF), aims to raise awareness about careers in aging services by inviting high-potential, mid-level leaders to spend a year working in non-clinical roles at LeadingAge provider organizations. This session will explore the pilot program’s strategic approach to workforce development in aging services, explain how UNCF recruits prospective fellows for provider-specific positions, and review the program’s curriculum, which introduces fellows to the field of aging services. You’ll hear from providers and fellows about their experiences in the program and learn about the mentoring support fellows receive as they prepare to pursue promising careers in aging.

Life plan community leaders, financial officers, and strategic planners must have a solid understanding of credit ratings before they can help their organizations secure financing on favorable terms. During this session, Fitch Ratings, along with a diverse panel of providers from multi-site and single-site communities will present an overview of credit ratings, explain how to obtain one, and offer guidance on incorporating credit rating considerations into your strategic planning. You’ll receive tips for aligning capital projects and funding needs with your community’s credit profile, identifying and mitigating risks that could negatively impact your rating, and implementing practices that enhance credit strength. Prepare to improve your community’s credit profile and secure the resources necessary for growth and sustainability.

It can be challenging for a marketing team to strike the right balance between promoting a provider organization’s corporate brand and advancing the brand identity of one of its senior living communities. During this session, a multi-site senior living leader and a marketing consultant will team up to present primary research on how prospective residents perceive corporate senior living brands compared to the brands of individual communities. Presenters will share a roadmap to help you refine your brand identity, boost occupancy, and create a unified, compelling message that reflects both corporate values and local charm. You’ll take home tips for ensuring your brand stands out in a competitive senior living market.