Should aging services providers view technology as a strategic imperative that drives innovation and long-term growth, or as a tactical solution for addressing immediate operational challenges? This session will explore these questions, and the answers may surprise you. Presenters will suggest that the digital revolution presents an unprecedented opportunity for aging services organizations to integrate technology into their core vision, enabling them to transform operations, improve care quality, and ensure long-term sustainability. Additionally, these technologies can serve as tactical solutions that help organizations address specific operational challenges, resulting in immediate and measurable improvements. Discover how to take an integrated, strategic approach to deploying technology solutions that can support long-term transformation and innovation while meeting immediate needs.

Affiliation has become an indispensable tool for nonprofit senior living organizations facing complex challenges. This session will include case studies where organizations enhanced operational efficiency, stabilized finances, improved care quality, and strengthened recruitment and staff development after affiliating with a network of charitable, nonprofit senior care organizations. Presenters will provide practical strategies for examining various collaborative models. You’ll take home a framework for evaluating when affiliation might be beneficial, criteria for identifying and selecting suitable partners, and tips for ensuring that an affiliation aligns with your organization’s mission and goals. Don’t miss this opportunity to explore a strategy that could help secure your organization and its mission.

“Half my marketing budget is being wasted: But which half?” If you’ve ever asked yourself that question, this session is for you. Presenters will address the critical blind spots many organizations experience when evaluating their marketing budgets. They’ll provide tips to help you confidently assess and improve marketing performance at every level while unlocking growth opportunities, boosting sales, eliminating wasteful spending on underperforming tactics, and crafting marketing messages that resonate in competitive markets. You’ll learn how to align your marketing plan with your broader strategic goals and ensure accountability within your sales and marketing teams. Take home tools to achieve better returns on your marketing investment by amplifying what works well and adjusting what doesn’t.

A collaborative Quality Incentive Payment program implemented by an Ohio-based aging services provider resulted in a $14 million increase in Medicaid reimbursements and a 70% improvement in quality measure points. Attend this session to learn how the organization achieved this remarkable feat. Presenters will discuss the critical need to align clinical and financial goals, especially now that federal and state programs increasingly tie funding to quality outcomes. They will provide an overview of federal and state quality-based payment programs and show you how improved quality outcomes can drive clinical excellence and financial sustainability. You’ll learn how to navigate quality-based payment programs, implement evidence-based performance improvements, and leverage facility-specific data to create positive changes.

How would senior living communities be transformed if residents and team members genuinely felt they were working together as partners? This session will help you explore that question. Presenters will share how HumanGood transitioned from a traditional “we serve you” model to a progressive “we partner with you” approach that strengthened collaboration among everyone living and working in its life plan communities. You’ll learn how HumanGood’s resident committee structure and comprehensive listening strategy have reshaped the dynamics between residents and team members. Don’t miss this inspiring call to rethink traditional dynamics and embrace a culture where partnership, mutual respect, and shared goals promote a strong sense of belonging, engagement, and agency among residents and team members.

The Low-Income Housing Tax Credit (LIHTC) program is the most significant federal source of financing for affordable housing. Join this interactive session led by the National Housing Trust and 2Life Communities to learn about the tax credit program and gain insights into how your state’s Qualified Allocation Plan (QAP) outlines the criteria and priorities used to guide the selection of affordable senior housing projects for LIHTC funding. Presenters will draw on the National Housing Trust’s forthcoming examination of 53 allocation plans to explore how states are adapting their QAPs to meet the need for affordable senior housing. You’ll learn to leverage your state’s QAP to build, preserve, and protect affordable, climate-ready senior housing.

Residents of “Blue Zones” in Italy, Japan, Costa Rica, Greece, and California share common personal characteristics that contribute to their extraordinary health despite geographic and cultural differences. This session will explore the valuable lessons aged care providers can learn from Blue Zones. A Netherlands-based strategic consultant will describe two development projects that successfully translate Blue Zone principles into the built environment. You’ll take home the tools you need to create similar future-oriented environments that are functional and support health and community well-being. Learn the lessons that Blue Zones teach so you can help older adults live long and healthy lives.

The aging services sector faces two significant challenges: a nationwide shortage of home health aides and a growing demand for culturally competent respite care for individuals with dementia and their caregivers. This session will explore how Hebrew SeniorLife addressed both challenges through one innovative program. Representatives from the Boston-based housing and service provider will explain how their in-home respite care program trains students and young professionals interested in clinical careers to provide cognitive support and culturally competent care to older adults. Don’t miss this opportunity to learn about and replicate this workforce-building and caregiver-supporting model.