1:00-2:00 p.m

42-A. Meet Future Market Demand with a Satellite Community

A life plan community seeking to meet the growing demand for new housing options often encounters a frustrating roadblock: a lack of available space for expansion on campus. Some organizations address this challenge by developing satellite communities to reach untapped or underserved markets. This session will showcase a variety of satellite communities, including those located in walkable neighborhoods and on college campuses, and those catering to residents with specific income levels, cultures, and special interests. Discover how satellite campus planning can help you meet current and future growth demands, capitalize on partnership opportunities, and explore new markets. You'll learn how to leverage the resources of your main campus to support satellite campus development.

• Mark Beggs, President & CEO, Edenwald — Towson, MD, US
• Bruce Jones, Chief Executive Officer, Vicar's Landing — Ponte Vedra Beach, FL, USA
• Daniel Godfrey, Partner, RLPS Architects — Lancaster, PA, United States
• Andrea Killiard, Marketing & Life Enrichment Director, Piper Shores — Scarborough, ME, US