4:30-5:30 p.m

49-F. Strategic Success: Engage Stakeholders and Measure Progress

Westminster Canterbury Richmond took deliberate steps to enhance transparency and collaboration during its 2022 strategic planning process, which laid the groundwork for a major campus expansion. During this session, the organization's chief executive and director of strategic growth will describe how they engaged workgroups of organizational leaders, board members, residents, and staff to set organizational priorities and identify desired outcomes. Presenters will showcase the accountability tool they used to check in regularly with more than 35 of the organization's leaders. They'll also present two case studies detailing the organization's recommitment to strategic growth and its evolving approach to wellness and fitness. Learn how to implement a strategic planning process that engages stakeholders, measures progress, and ensures accountability.

• Anita Adkins, Director Strategic Growth, Westminster Canterbury Richmond — Richmond, VA, US
• John Burns, President & CEO, Westminster Canterbury Richmond — Richmond, VA, USA
• Melissa Markey, Director of Wellness, Westminster Canterbury Richmond — Richmond, VA, US