10:00-11:00 a.m

90-K. Navigating Obstacles to HCBS Growth, Quality, and Success

Most home and community-based service (HCBS) agencies cite regulation, staffing, and the growth of managed care as their primary obstacles to growth. While these issues are real, this session will show that most obstacles to HCBS growth, quality, and financial success are internal rather than external. Representatives of a life plan community's HCBS subsidiary will share highlights from their decade of experience helping senior living communities develop and operate home care, home health, and hospice services. You'll gain insights into the pitfalls senior living organizations encounter when starting and operating HCBS agencies and take home practical, proactive, and remedial strategies to optimize your operations.

• Emily Legner, President of Senior Options and Westminster Canterbury at Home, Westminster Canterbury on Chesapeake Bay — Virginia Beach, VA, US
• Michelle L. Bridges, Senior Director of Business Development, Senior Options — Virginia Beach, VA, United States