Francis Glynn

Director of Environmental Services
Londonderry Village
Palmyra, PA
  • 44-E. Succession Planning for Mid-Level Managers

    • Monday, October 28, 2024

    3:00 – 4:00 p.m.

    44-E. Succession Planning for Mid-Level Managers

    There’s no shortage of advice for creating a succession plan for your organization’s chief executive. However, the coming surge in retirements among aging services leaders won’t be limited to the CEO position. Organizations must also prepare for an expected increase in retirements among mid-level, long-tenured directors, managers, and technicians who run teams and have valuable institutional knowledge. This session will examine a process for building and maintaining a succession plan for a variety of positions. Presenters will show you how to use technology, alongside recruitment and mentorship, to position your community to welcome its next generation of leaders at all levels.

Daniel Godfrey

Senior Project Manager
RLPS Architects
Lancaster, PA
  • 25-L. Retooling the Care Continuum to Create a Sustainable Future

    • Wednesday, October 30, 2024

    11:00 a.m. – 12:00 p.m.

    25-L. Retooling the Care Continuum to Create a Sustainable Future

    Life plan communities are thinking in new ways about the care continuum as they carry out their missions in the face of overwhelming operational challenges. These communities no longer expect residents to progress in a linear fashion from one level of care to the next. Instead, they are creating an environment that allows residents to participate in the community’s life without ever living on campus or receiving long-term care in a dedicated skilled care environment. This session will unveil a new way of thinking about the continuum that blurs the lines between levels of living and care and ensures that care can be accessed and delivered in diverse ways and settings. Find out how your life plan community can help drive this change.

Kunaal Goel

VP of Analytics & Insights
Sentrics
Daytona Beach, FL
  • 2-B. Using Data to Improve Resident and Organizational Health

    • Sunday, October 27, 2024

    2:30 – 3:30 p.m.

    2-B. Using Data to Improve Resident and Organizational Health

    Data is revolutionizing the landscape of senior living. During this session, representatives of LeadingAge Gold Partner Sentrics will help you understand how your organization can leverage data to enhance operational efficiencies and resident well-being. Presenters will share examples of how data and analytics can improve social determinants of health for residents and positively impact their lives. They’ll also explore how senior living organizations can use data and analytics to streamline operations and optimize resource allocation, staffing, and facility management. You’ll gain a new appreciation for how data can promote positive outcomes across the entire spectrum of senior living programs.

Rachel Goldberg

Consultant
Intrepid Ascent
  • 123-E. Lessons from California’s Data Exchange Framework

    • Monday, October 28, 2024

    3:00 – 4:00 p.m.

    123-E. Lessons from California’s Data Exchange Framework

    The California Data Exchange Framework (DxF) promotes the secure and real-time exchange of health and social service information. California skilled nursing facilities and Programs for All-Inclusive Care of the Elderly (PACE) must participate in the framework, while other providers are strongly encouraged to do so. This session will share the experiences of LeadingAge California members participating in the DxF. Presenters will use those experiences to illustrate the care coordination-related benefits of the DxF, review technology and policy lessons learned in California that apply to LeadingAge members in other states, and offer advocacy advice to members who anticipate their states may soon develop similar frameworks.

Steredrick Goodjoint

Director of Campus Administration
Plano Community Home, Inc.
Plano, TX
  • 30-D. Creating Diverse Resident Councils in Affordable Housing

    • Monday, October 28, 2024

    8:15 – 9:15 a.m.

    30-D. Creating Diverse Resident Councils in Affordable Housing

    Housing communities assisted by the U.S. Department of Housing and Urban Development (HUD) thrive when residents are engaged, and their needs are heard by community staff. Resident councils represent one of the most effective strategies for achieving such engagement. This session will share promising practices for establishing and sustaining strong councils that bring together residents who speak various languages and are culturally, educationally, financially, and socially diverse. Presenters will walk you through the challenging steps involved in getting a resident council off the ground, review the latest HUD insights and requirements for these councils, and discuss how a housing community’s staff can work with and support a resident council and ensure its sustainability.

Georgia Goodman

Director, Medicaid
LeadingAge
Washington, DC
  • 121-D. Care in the Community: Policy Changes and Opportunities

    • Monday, October 28, 2024

    8:15 – 9:15 a.m.

    121-D. Care in the Community: Policy Changes and Opportunities

    2024 has been a year marked by monumental Medicaid policy changes that will drive the priorities of state Medicaid programs for years to come. The Program of All-Inclusive Care for the Elderly (PACE) continues to expand. The Medicare home health program remains a program in flux u2013 reimbursement and access challenges persist while demand increases, especially as people desire to age in community. The Centers for Medicare & Medicaid Innovation launched the Guiding an Improved Dementia Experience (GUIDE) Model, which aims to support people living with dementia and their unpaid caregivers. Federal policy to support family caregivers is gaining more attention than ever before. Learn everything you need to know about the community-based care ecosystem and what’s in store for 2025.

Jennifer Goodpaster

Program Manager
Alliant Health Solutions
Atlanta, GA
  • 102-B. Helping Residents Manage Mental Health Challenges Across Settings

    • Sunday, October 27, 2024

    2:30 – 3:30 p.m.

    102-B. Helping Residents Manage Mental Health Challenges Across Settings

    Providers of aging services across the continuum strive to address the needs of residents who live with untreated mental health and substance use conditions. This session will highlight how Westminster Communities of Florida is helping residents manage these conditions. Representatives of that organization will be on hand to review statistics showing the enormous challenges facing older adults in need of mental health support. They will demonstrate how strong metrics, data sharing, and collaboration can strengthen resident health and well-being outcomes in nursing and assisted living settings and how housing professionals with limited resources can support residents experiencing ongoing or acute mental health crises. Learn how these interventions can improve team member and resident satisfaction and the bottom line.

Kelly Gould

VP of Development & Marketing
Fellowship Community
Whitehall, PA
  • 75-B. Creating Community Connections That Count

    • Sunday, October 27, 2024

    2:30 – 3:30 p.m.

    75-B. Creating Community Connections That Count

    Senior living organizations can boost their success and position themselves for future collaborative opportunities by participating actively in their local communities through strategic networking and volunteerism. This session will teach you techniques for developing relationships with community stakeholders and using advanced communication skills to make valuable connections in your local community. Presenters will discuss tactics for securing coverage of events and pertinent topics, positioning your leaders as media resources, and pitching newsworthy stories. Learn how to market your senior living organization by cultivating community alliances and building media trust. Get ready to unlock opportunities by demonstrating your sincere desire to improve your local community.

Kate Granigan

CEO
LifeCare Advocates
Scituate, MA
  • 10-I. Virtual Reality: Breaking Down Barriers Across the Continuum

    • Tuesday, October 29, 2024

    4:30 – 5:30 p.m.

    10-I. Virtual Reality: Breaking Down Barriers Across the Continuum

    The National Institute on Aging’s THRIVE study demonstrates that virtual reality technology can decrease social isolation, build connections across physical distances, and improve holistic health for older adults. This session will explore the study’s finding that virtual reality technology can enhance quality of life by connecting older adults in senior living communities with family members. Presenters will also highlight two THRIVE pilot programs that use virtual reality technology to connect older adults living at home with their peers in senior living communities. Presenters will explain the potential these pilot programs hold for building relationships across the continuum and re-envisioning senior living sales by encouraging prospective residents to engage with current residents through daily programming.

Wendy Green

Managing Vice President, Leadership Development
LeadingAge
Washington, DC
  • 48-I. Renew your Organization by Evolving your Leadership Style

    • Tuesday, October 29, 2024

    4:30 – 5:30 p.m.

    48-I. Renew your Organization by Evolving your Leadership Style

    Looking to build your organizational capacity and allow team members to seize opportunities and respond to uncertainty? Consider adjusting the traditional hierarchy and structure of your organization. Through a podcast-like interview format, this session will reveal the leadership journeys of aging services leaders who came to a new understanding of their roles as CEO. They’ll explain how they inspired senior team members to give up power so others could be empowered. Discover how team members respond to a less-traditional organizational structure and how a new leadership approach empowered and motivated the entire staff.

Shannon Grieb

Vice President of Sales
Springpoint Senior Living Foundation
Wall Township, NJ
  • 84-K. Unleashing Your Nonprofit Superpowers to Boost Census

    • Wednesday, October 30, 2024

    9:30 – 10:30 a.m.

    84-K. Unleashing Your Nonprofit Superpowers to Boost Census

    Nonprofit life plan communities are the superheroes of the senior living world. So why are so many communities losing census to for-profit communities? Your nonprofit status brings with it a wealth of powerful advantages, but communicating those advantages to prospective residents takes time and effort. This session will help census-challenged nonprofit communities identify game-changing messaging that will improve their marketing, sales, hiring, and fundraising. Presenters will share a dozen impactful nonprofit messages and stories proven to resonate with different target audiences. They’ll also show you how to identify and mitigate operational activities and behavior patterns that can weaken sales performance, depress lead generation, and impact census.

Mike Gross

President
AKCG – Public Relations Counselors
Glassboro, NJ
  • 74-A. Elevate Your Brand with Owned and Earned Communications

    • Sunday, October 27, 2024

    1:00 – 2:00 p.m.

    74-A. Elevate Your Brand with Owned and Earned Communications

    Two powerful communication tools can help position your senior living organization in a consistent, positive light and differentiate it from the competition. One is earned media, and the other is owned media. During this session, you’ll learn how to use both tools. Presenters will show you how to maximize the impact of earned news coverage and interview opportunities through media sources your audience trusts. They’ll also give you tips on making the most of the communication channels you own, including your website, social media channels, and email campaigns. Learn how to define and reach your most important audiences and determine the right mix of earned and owned communication to position your brand.

  • 80-G. Apply a Community-Centric Approach to Your Communications

    • Tuesday, October 29, 2024

    8:15 – 9:15 a.m.

    80-G. Apply a Community-Centric Approach to Your Communications

    FellowshipLIFE, a multisite organization in Basking Ridge, NJ, is changing the narrative about aging services by welcoming its neighbors to use campus facilities and hosting community events for local families and prospective residents. This session will demonstrate how your organization can apply this community-centric approach to your communication activities. Presenters will describe proven, practical steps to help you actively engage with older adults living in your neighborhood and use positive media coverage to attract prospective residents and foster a sense of pride and belonging among current residents and staff. You’ll leave the session with a checklist of action steps that will help ensure that your renewed focus on community engagement is practical and sustainable.

  • 83-J. Perfect Pitch: A Public Relations How-to

    • Wednesday, October 30, 2024

    8:00 – 9:00 a.m.

    83-J. Perfect Pitch: A Public Relations How-to

    Strategic, consistent media engagement can offer aging services organizations a host of benefits. When news outlets tell your story to their audiences, it can raise public awareness of your organization’s brand, help advance your advocacy goals, and publicly celebrate the expertise and accomplishments of your team members. This session will help you achieve media success by executing a thoughtful public relations plan. Presenters will provide insights into the types of stories local media outlets might write about you. You’ll take home tips to help you uncover a wealth of stories in your community and share those stories with the public.