Stuart Kaplan

Chief Executive Officer
Selfhelp Community Services
New York, NY, USA
  • 98-H. International Perspectives: Ageing Stages Aligning Healthspan and Lifespan

    • Tuesday, November 04, 2025

    3:00 – 4:00 p.m.

    98-H. International Perspectives: Ageing Stages Aligning Healthspan and Lifespan

    Imagine a future in which health span the years an individual spends free of significant disease or disability aligns more closely with a person’s lifespan. During this session, presenters from Australia and the United States will unveil new, previously undefined stages of ageing and explore how an understanding of these stages could guide you in implementing innovative care solutions and forward-thinking policies that address the biological, social, and psychological changes that older people experience. You’ll gain a new perspective on aging that will help you challenge traditional care models and create new opportunities for your organization and the people it serves.

Keith Kasin

Chief Operating Officer
Hillcrest
La Verne, CA, USA
  • 7-E. How Data Exchange Benefits Your Care and Your Business

    • Monday, November 03, 2025

    3:00 – 4:00 p.m.

    7-E. How Data Exchange Benefits Your Care and Your Business

    Interoperable data exchange among health and service providers is becoming increasingly common nationwide. How can your organization maximize the business- and care-related benefits of data exchange? This session can help. Presenters will demonstrate how data exchange can support your organization’s work, whether you’re sending care plans and treatment goals to a resident’s healthcare providers, sharing diagnoses and medication management information during care transitions, or receiving alerts about a hospital discharge. They will also explore the unique considerations you should prioritize as you develop your data exchange ecosystem. You’ll learn how to influence national and state data security policies and address common challenges that might arise as you integrate new systems and practices into daily workflows.

Dana Keilman

CEO/Co-Founder
Morning Light Strategy
Naperville, IL, USA
  • 57-A. Messaging Roadmap: Aligning Corporate and Community Branding

    • Sunday, November 02, 2025

    1:00 – 2:00 p.m.

    57-A. Messaging Roadmap: Aligning Corporate and Community Branding

    It can be challenging for a marketing team to strike the right balance between promoting a provider organization’s corporate brand and advancing the brand identity of one of its senior living communities. During this session, a multi-site senior living leader and a marketing consultant will team up to present primary research on how prospective residents perceive corporate senior living brands compared to the brands of individual communities. Presenters will share a roadmap to help you refine your brand identity, boost occupancy, and create a unified, compelling message that reflects both corporate values and local charm. You’ll take home tips for ensuring your brand stands out in a competitive senior living market.

Jenna Kellerman

Senior Director, Workforce
PHI National
New York, NY, USA
  • 147-G. Designing Home Care Roles to Better Support Workers and Clients

    • Tuesday, November 04, 2025

    8:30 – 9:30 a.m.

    147-G. Designing Home Care Roles to Better Support Workers and Clients

    Direct care professionals are essential to long-term care, yet this workforce faces persistent challenges, including high turnover, low wages, and limited career advancement opportunities. This session will introduce a Universal Worker framework that enhances job quality and client outcomes by providing direct care professionals with advanced roles. Representatives from PHI, a national workforce organization, will describe one such role: a Care Integration Senior Aide (CISA) who observes, documents, and reports clients’ clinical conditions to their care team. Home care providers will explain how they partnered with PHI to implement the CISA role. Discover how to use the Universal Worker framework and CISA role to transform workforce challenges into opportunities that ensure sustainable, high-quality care delivery.

Gates Kellett

Founder
Gates Development Group, LLC
Atlanta, GA, USA
  • 78-F. RAD for PRAC in Senior Housing: Are You Ready to Convert?

    • Monday, November 03, 2025

    4:30 – 5:30 p.m.

    78-F. RAD for PRAC in Senior Housing: Are You Ready to Convert?

    In 2019, the U.S. Department of Housing and Urban Development (HUD) updated the Rental Assistance Demonstration (RAD) program so providers could convert HUD 202 Project Rental Assistance Contracts (PRAC) into 20-year Section 8 contracts. These conversions enable RAD participants to secure new financing, maintain surplus cash flow, and receive higher rents in exchange for providing additional supportive services. This session will offer an overview of the RAD for PRAC program, explain why Section 202 housing providers might want to participate, and outline the program’s rent-setting rules. Presenters will identify the program’s advantages and disadvantages, suggest refinements to address program challenges, and lay out the steps you can follow to determine if your property should participate.

Tyler Kendall

President and CEO
Westminster-Canterbury of the Blue Ridge
Charlottesville, VA, USA
  • 38-J. Accelerating the Impact of a New CEO

    • Wednesday, November 05, 2025

    8:30 – 9:30 a.m.

    38-J. Accelerating the Impact of a New CEO

    All chief executive officers (CEOs) can benefit from a proactive and supportive transition process that fully engages the board and leadership team to ensure early success in the role. Westminster-Canterbury of the Blue Ridge (WCBR), a life plan community in Charlottesville, VA, sought to orchestrate such a comprehensive transition for its new CEO. During this session, the community’s board chair and new CEO will share key elements of that transition plan. They’ll also address common and unexpected obstacles organizations must overcome to ensure a successful transition process. You’ll discover how a leadership transition can represent a strategic opportunity that enables organizations to step confidently into a brighter future.

Heather Kessler

Senior Director of Marketing
Community First Solutions
Hamilton, OH, USA
  • 58-B. Communicating Through Change: Marketing Your Acquisition

    • Sunday, November 02, 2025

    2:45 – 3:45 p.m.

    58-B. Communicating Through Change: Marketing Your Acquisition

    Marketing and communication can’t pause when your organization begins preparing for an acquisition. Quite the opposite! This session will demonstrate how your organization’s marketing team can effectively navigate a change in ownership by ensuring that communication and marketing messages remain ongoing, clear, carefully worded, and reassuring to all stakeholders. Presenters will teach you how to maintain customer trust, brand strength, and market momentum by positioning your organization’s acquisition as a strategic growth opportunity. You’ll learn essential lessons to help you develop a strategic marketing plan that effectively engages stakeholders as you promote your company’s acquisition.

Andrea Killiard

Marketing & Life Enrichment Director
Piper Shores
Scarborough, ME, USA
  • 42-A. Meet Future Market Demand with a Satellite Community

    • Sunday, November 02, 2025

    1:00 – 2:00 p.m.

    42-A. Meet Future Market Demand with a Satellite Community

    A life plan community seeking to meet the growing demand for new housing options often encounters a frustrating roadblock: a lack of available space for expansion on campus. Some organizations address this challenge by developing satellite communities to reach untapped or underserved markets. This session will showcase a variety of satellite communities, including those located in walkable neighborhoods and on college campuses, and those catering to residents with specific income levels, cultures, and special interests. Discover how satellite campus planning can help you meet current and future growth demands, capitalize on partnership opportunities, and explore new markets. You’ll learn how to leverage the resources of your main campus to support satellite campus development.

Josh King

Vice President of Information Technology
EverTrue
Saint Louis, MO, USA
  • 46-D. Keep Your Brand Fresh While Preserving What Sets You Apart

    • Monday, November 03, 2025

    8:30 – 9:30 a.m.

    46-D. Keep Your Brand Fresh While Preserving What Sets You Apart

    EverTrue, formerly Lutheran Senior Services, is proud of its 165-year legacy of caring for older adults. However, this legacy hasn’t prevented the nation’s 12th-largest nonprofit aging services provider from embarking on a transformative journey driven by innovation. This session will highlight how the St. Louis-based organization expanded housing options and in-home services to serve a broader demographic, implemented innovative service models like palliative care, diversified its revenue streams, adjusted its residential mix, embraced technology, and adopted systems to manage data more efficiently. Don’t miss this opportunity to hear the EverTrue management team discuss how they embraced the future while honoring their organization’s past. You’ll take home valuable tips for keeping your brand fresh while preserving what makes you special.

Emi Kiyota

Associate Professor
National University of Singapore
Singapore

Michael Klein

President/CEO
Kavod Senior Life
Denver, CO, USA
  • 90-B. Bringing Health and Wellness Programming to Affordable Housing

    • Sunday, November 02, 2025

    2:45 – 3:45 p.m.

    90-B. Bringing Health and Wellness Programming to Affordable Housing

    Older adults living in subsidized housing have a greater risk of hospitalization and costly nursing care utilization compared to their peers in the community. This session will introduce you to three affordable housing communities working to change these outcomes. Presenters will outline their strategies for improving resident health and well-being, which include establishing a multi-physician medical clinic to address the needs of residents and non-residents, aligning housing-based health programs with the eight dimensions of wellness, and using technology to connect healthcare providers and clients of a Program of All-Inclusive Care for the Elderly (PACE). You’ll gain tips for establishing housing-based programs that save healthcare dollars while increasing health equity for older adults wishing to age well and in place.

Colleen Knudsen

Associate Director, Communications & Media Relations
LeadingAge
Washington, DC, USA
  • 61-D. Master the Art of Storytelling to Shape the Media Narrative

    • Monday, November 03, 2025

    8:30 – 9:30 a.m.

    61-D. Master the Art of Storytelling to Shape the Media Narrative

    Public relations professionals in aging services play two roles when sharing stories about their organizations with the media: they communicate relevant facts to reporters and assist those reporters in crafting compelling narratives that bring those facts to life. This session will introduce LeadingAge members to the art of storytelling. A panel of reporters and communications experts will help you understand journalistic concepts and public relations strategies. You’ll learn how to generate story ideas about your organization, pitch those ideas to the media, and engage with reporters. You’ll also gain tools and tactics to help you navigate damaging media storms or ride the exhilarating waves of favorable coverage.