Kelly Ornberg

Vice President of Sales and Marketing
Oakmont Management Group
Irvine, CA
  • 76-C. Drive Occupancy with Journey-Based Sales Enablement

    • Sunday, October 27, 2024

    4:00 – 5:00 p.m.

    76-C. Drive Occupancy with Journey-Based Sales Enablement

    Sales enablement is a strategic approach that uses information, tools, and relevant content to help sales teams sell more effectively. This session will illustrate why it’s essential for multisite aging services organizations to develop and implement an intentional sales enablement strategy focusing on the customer experience. Presenters will share best practices for providing high-value content that supports the customer journey at all phases and improves conversion using a playbook that can be assessed, measured, and optimized over time. Learn how to increase occupancy by building monthly content calendars focused on topics that will motivate your audiences, targeting marketing efforts to influencers like adult children, and using owned, earned, and paid media to create an ideal inbound experience for prospective residents.

Mark Oswanski

Vice President
Hampden Park Capital & Consulting, LLC
Longmeadow, MA
  • 95-H. Developing New Section 202 Housing: A Primer for Providers

    • Tuesday, October 29, 2024

    3:00 – 4:00 p.m.

    95-H. Developing New Section 202 Housing: A Primer for Providers

    Looking for ways to develop affordable housing through the U.S. Department of Housing and Urban Development’s Section 202 program? Then this session is for you. A financing expert and housing consultant will walk you through the Section 202 application process, explain scoring criteria, review estimated timelines, and examine the variety of financing sources that can come together to fill out a project’s capital stack. Presenters will pay special attention to the benefits of combining Federal Housing Administration-insured 221(d)(4) debt with a new Section 202 Capital Advance and the importance of the RAD for PRAC Conversion program in structuring new Section 202 developments. Learn how owners and developers have used the Preservation Rent Increase to overcome gaps in funding or reduce deferred developer fee requirements.

Michelle M Pandolfi

Executive Director, Thrive at Home
Whitney Center, Inc.
Hamden, CT
  • 43-D. How to Lead Your Organization Through Polarizing Situations

    • Monday, October 28, 2024

    8:15 – 9:15 a.m.

    43-D. How to Lead Your Organization Through Polarizing Situations

    Effective decision-makers in aging services recognize that diverse perspectives can help their organizations navigate the complex challenges they face. In this session, coaches from the LeadingAge Connecticut Leadership Academy will define contrasting yet interrelated viewpoints called polarities that leaders must recognize and manage so they can foster a resilient culture in their organizations. Presenters will show you how to lead your teams through polarizing situations by inviting opposing perspectives and outcomes. Learn how to use polarities to manage opposing forces, make effective decisions, and welcome diversity of thought. You’ll return home with a new appreciation for the inherent complexity of issues and the value of balancing multiple perspectives.

  • 54-B. Expand Your Mission and Market with Continuing Care at Home

    • Sunday, October 27, 2024

    2:30 – 3:30 p.m.

    54-B. Expand Your Mission and Market with Continuing Care at Home

    Continuing Care at Home (CCaH) offers the services of a life plan community to older adults while they live independently in their own homes. Providers of aging services have long worried that CCaH programs could dissuade older adults from moving to a life plan community. Those concerns will be eased during this session when representatives of three life plan communities describe how CCaH helped them expand their mission, grow their market territory, and increase their revenue diversification. You’ll gain valuable guidance to help you use the CCaH model to serve older adults who remain at home, motivate waitlist prospects to commit to your organization, and attract a younger, more diverse population to your life plan community.

Frankie Pane

President
Transforming Age
Bellevue, WA
  • 19-F. Are You Ready to Develop an Active Adult Community?

    • Monday, October 28, 2024

    4:30 – 5:30 p.m.

    19-F. Are You Ready to Develop an Active Adult Community?

    Active Adult communities are quickly emerging as the new frontier in aging services. This session will examine the business case for these 55+ developments, which offer resort-type amenities, social activities, and a range of housing options, from stand-alone residential products with no services to integrated developments featuring an extensive care network. Presenters will share research, benchmarking data, and a cross-market perspective as they explore opportunities for established care providers to develop Active Adult communities alone or in partnership with outside developers. Get tips on designing the site, buildings, and residential units for an Active Adult community that will appeal to a new generation of older adults.

Kelly Papa

CEO/President
Duncaster
Bloomfield, CT
  • 43-D. How to Lead Your Organization Through Polarizing Situations

    • Monday, October 28, 2024

    8:15 – 9:15 a.m.

    43-D. How to Lead Your Organization Through Polarizing Situations

    Effective decision-makers in aging services recognize that diverse perspectives can help their organizations navigate the complex challenges they face. In this session, coaches from the LeadingAge Connecticut Leadership Academy will define contrasting yet interrelated viewpoints called polarities that leaders must recognize and manage so they can foster a resilient culture in their organizations. Presenters will show you how to lead your teams through polarizing situations by inviting opposing perspectives and outcomes. Learn how to use polarities to manage opposing forces, make effective decisions, and welcome diversity of thought. You’ll return home with a new appreciation for the inherent complexity of issues and the value of balancing multiple perspectives.

Leslie Parker

Director of Environmental Services
Wake Robin
Shelburne, VT
  • 90-C. Saving the Planet One Life Plan Community at a Time

    • Sunday, October 27, 2024

    4:00 – 5:00 p.m.

    90-C. Saving the Planet One Life Plan Community at a Time

    Wake Robins, a life plan community in Shelbourne, VT, is committed to nurturing and protecting the environment. This session will provide an overview of how the community lives out that commitment in its daily operations and through resident engagement committees promoting climate change awareness. Presenters will showcase the community’s earth-friendly groundskeeping practices, which emphasize the use of native plants, herbicide-free care, a comprehensive forestry plan, and electric lawn maintenance. They’ll share the results of the Flexible Load pilot program Wake Robins is implementing with its local electric company and its strategies to reduce food waste through composting and biodigesters. You’ll hear about the community’s success stories, challenges, and lessons learned on its journey to environmental sustainability.

Brian Parks

Assistant Executive Director
Westminster Point Pleasant
Bradenton, FL
  • 102-B. Helping Residents Manage Mental Health Challenges Across Settings

    • Sunday, October 27, 2024

    2:30 – 3:30 p.m.

    102-B. Helping Residents Manage Mental Health Challenges Across Settings

    Providers of aging services across the continuum strive to address the needs of residents who live with untreated mental health and substance use conditions. This session will highlight how Westminster Communities of Florida is helping residents manage these conditions. Representatives of that organization will be on hand to review statistics showing the enormous challenges facing older adults in need of mental health support. They will demonstrate how strong metrics, data sharing, and collaboration can strengthen resident health and well-being outcomes in nursing and assisted living settings and how housing professionals with limited resources can support residents experiencing ongoing or acute mental health crises. Learn how these interventions can improve team member and resident satisfaction and the bottom line.

Jennifer Parks

Director of Service Coordination
AHEPA Management Company
Fishers, IN
  • 144-G. Enhancing Quality through Teamwork in Affordable Housing

    • Tuesday, October 29, 2024

    8:15 – 9:15 a.m.

    144-G. Enhancing Quality through Teamwork in Affordable Housing

    Working in subsidized senior housing communities is most rewarding when all the community’s team members pull in the same direction. Unfortunately, this teamwork doesn’t always come naturally due to restraints and restrictions imposed by the U.S. Department of Housing and Urban Development. During this session, representatives of AHEPA Senior Living in Fishers, IN, will share their secret for improving teamwork between a housing community’s property management and service coordination teams. Presenters will explain how to establish healthy communication and working relationships across these teams by setting clear boundaries, being supportive, and fostering understanding. Discover the rewards and benefits of teamwork, explore the need for confidentiality in communications about residents, and review approaches you might take to resolving difficult situations.

Alpana Patel

Vice President of Clinical Services
Presbyterian Homes – Skokie
Skokie, IL
  • 139-D. A Systems-Level Initiative to Support Employee Well-Being

    • Monday, October 28, 2024

    8:15 – 9:15 a.m.

    139-D. A Systems-Level Initiative to Support Employee Well-Being

    The well-being of individuals working at every level of senior living organizations has been seriously challenged over the past few years. Presbyterian Homes in Skokie, IL, established a systems-level intervention to help employees address those challenges. This session will describe the processes and strategies the organization used to implement a well-being initiative with help from leadership, staff, and resident champions. Presenters will review the latest research about workplace well-being and explore the connection between staff well-being, quality of care, clinical outcomes, and operations. Let yourself be inspired to establish similar interventions to foster emotional well-being among staff while stabilizing and empowering the aging services workforce.

Sheri Peifer

President
Eskaton
Carmichael, CA
  • 12-K. What’s Next for AI: Enhanced Care and Optimized Revenue

    • Wednesday, October 30, 2024

    9:30 – 10:30 a.m.

    12-K. What’s Next for AI: Enhanced Care and Optimized Revenue

    Artificial intelligence (AI) is transforming every aspect of our lives, including how we care for older adults. What will the next evolution of this technology bring to the senior living field? And how can your organization harness the power of AI to provide high-quality care while improving your bottom line? This session will help you answer those questions. Presenters will describe how providers can use AI to collect and analyze data that can help them make crucial clinical and financial decisions, align staffing levels with care plans, and ensure that revenue reflects the cost of care. Gain insights into how the next wave of AI will help you increase the quality of care you provide while improving your organization’s financial health.

Dee Pekruhn

Director, Life Plan Communities Services & Policy
LeadingAge
Washington, DC
  • 64-G. Innovating Together: Life Plan Communities and Villages

    • Tuesday, October 29, 2024

    8:15 – 9:15 a.m.

    64-G. Innovating Together: Life Plan Communities and Villages

    A Village is a neighborhood-based nonprofit membership organization that uses volunteers to help older residents remain connected with their neighbors while continuing to live in their own homes. This session will focus on the innovative partnerships that can evolve between Villages and life plan communities. Find out how life plan communities are working with Villages to offer the most appropriate services to individuals living in their homes and communities. You’ll even meet a housing provider that partnered with an Area Agency on Aging to develop a Village within an existing Naturally Occurring Retirement Community. Presenters will discuss federal and state policy changes that could help expand the development of similar models nationwide.

  • 119-B. Life Plan Community Update

    • Sunday, October 27, 2024

    2:30 – 3:30 p.m.

    119-B. Life Plan Community Update

    Two influential forces drive legislative activities in life plan community oversight: consumer advocacy groups and LeadingAge. Working closely with its state partners, LeadingAge proactively tracks legislative and consumer advocacy activities and supports efforts to protect life plan communities and the older adults they serve. This session will provide a thorough review of current state and federal activities related to life plan communities. An expert panel will discuss the implications of these activities for providers, explore the role that LeadingAge and its state partners are taking to influence those activities, and look ahead to anticipate strategic preparations that must take place now to secure the life plan community model for the future.

Roeland Pelgrims

CEO And President
Nobi USA
Houston, TX
  • 1-A. What AI-Driven Solutions Will Impact Aging Services?

    • Sunday, October 27, 2024

    1:00 – 2:00 p.m.

    1-A. What AI-Driven Solutions Will Impact Aging Services?

    Artificial intelligence (AI) can help aging services organizations provide the best possible care while relieving pressure on overburdened staff and engaging older adults in preserving their health, independence, and dignity. During this session, a global aging expert, technology innovator, and aging services provider will discuss the current and future market for AI-driven solutions in senior living and the innovations that promise to make the most significant impact now and in the future. Presenters will showcase Cypress Living in Ft. Myers, FL, which is using an AI-powered solution to detect and prevent falls. You’ll go home ready to begin your AI journey.