Christopher Hansen

Regional Director of Major & Planned Gifts
Springpoint Senior Living
Wall Township, NJ
  • 50-H. Raising Funds for Your Life Plan Community: Keys to Success

    • Tuesday, October 27, 2026

    3:00 – 4:00 p.m.

    50-H. Raising Funds for Your Life Plan Community: Keys to Success

    Life plan communities face unique challenges and opportunities when running comprehensive fundraising campaigns. This session will provide practical guidance to help development professionals craft a compelling fundraising appeal that resonates with distinct stakeholder groups, including residents, family members, board members, and vendors. Fundraising professionals will show you how to set ambitious yet realistic campaign goals and recruit the right volunteers and staff leaders. A resident and a campaign donor will share their motivations for giving, discuss the campaign themes that resonated with them, and describe their experiences as fundraising volunteers. Don’t miss this opportunity to learn how to adapt traditional fundraising strategies to the unique environment of life plan communities.

Heather Harper

Human Resources Director
Full Life Care
Seattle, WA
  • 51-I. Surviving the HCBS Squeeze: Sustainability Solutions

    • Tuesday, October 27, 2026

    4:30 – 5:30 p.m.

    51-I. Surviving the HCBS Squeeze: Sustainability Solutions

    Sixty percent of home and community-based service (HCBS) providers have faced negative margins or program closures over the past three years because of stagnant reimbursement rates and rising costs. This session will offer several solutions to help your HCBS program survive the squeeze. Presenters will share how their agency navigated severe reimbursement challenges, made tough program decisions, and used innovative practices to restore its financial health. Discover how they implemented geographic clustering of clients to improve staffing efficiency and leveraged a remote global administrative workforce to reduce overhead. You’ll gain strategies to right-size your agency, maximize your bottom line, and better support clients and communities amid funding challenges.

Melissa Harris

Director of Government Affairs
American Association of Service Coordinators
Worthington, OH
  • 88-I. Service Coordination: The Cornerstone of Senior Housing

    • Tuesday, October 27, 2026

    4:30 – 5:30 p.m.

    88-I. Service Coordination: The Cornerstone of Senior Housing

    As partnerships among housing, healthcare, and community-based service providers deepen, service coordinators have become the cornerstone of affordable housing for older adults. This session will trace the evolution of service coordination and its role in helping older adults age well in the community. Presenters will provide an overview of the profession’s roots, its proven value, trends reshaping the field, and opportunities to elevate its role. Join this session to explore how emerging models, technology, and data tools are expanding the service coordinator role and how evolving funding approaches can sustain and strengthen this work. A LeadingAge member provider will describe an innovative service coordination program and share lessons for replication.

Eric Harrmann

Chief Design Officer
AG Architecture
Wauwatosa, WI
  • 32-I. Build a Team That Outperforms Expectations

    • Tuesday, October 27, 2026

    4:30 – 5:30 p.m.

    32-I. Build a Team That Outperforms Expectations

    Extraordinary outcomes depend on extraordinary teams, whether you’re leading an expansion, repositioning an existing campus, stabilizing occupancy, or launching a major operational initiative. This session tells the story of a life plan community that built a cross-functional team to deliver a successful expansion that many believed would not resonate with its intended audience. Presenters will describe how they improved performance across operations, culture, sales, brand, design, and development through strategic decisions, bold pivots, and mindset shifts that propelled a small nonprofit community to outsized success. You’ll walk away with a replicable framework for building team chemistry and enhancing execution, along with practical tips for shifting culture and inspiring optimism.

Julie Hieshetter

Memory Support Manager
North Hill
Needham, MA
  • 23-K. How Residents with Dementia Transform a Community’s Culture

    • Wednesday, October 28, 2026

    10:00 – 11:00 a.m.

    23-K. How Residents with Dementia Transform a Community’s Culture

    A dementia diagnosis can heighten stigma and withdrawal, leading older adults to experience social isolation and a loss of purpose. This session will explore how a life plan community developed an innovative adult day program that encourages residents living with dementia to plan twice-weekly volunteer initiatives that draw on their strengths. You’ll learn how the program fosters belonging by integrating support from other residents and offering adult day participants meaningful service opportunities, such as creating artwork for Alzheimer’s research, preparing meals for unhoused people, and arranging flowers for hospice patients. Discover how inclusion initiatives can transform campus culture and how residents can empower one another to build connection and campus-wide unity.

Angie Hoff

VP of Operations, Primary Care
National Church Residences Home and Community Services
Columbus, OH
  • 85-H. Primary Care Partnerships: How They Work, Why They Matter

    • Tuesday, October 27, 2026

    3:00 – 4:00 p.m.

    85-H. Primary Care Partnerships: How They Work, Why They Matter

    Is your senior living organization aiming to improve residents’ health outcomes but unsure how to proceed? This session will offer a practical solution: establish a partnership with an Accountable Care Organization (ACO) and a primary care medical group to deliver enhanced clinical services to residents. Presenters will describe how their multisite organization’s primary care team partnered with an ACO to establish a Medicare Shared Savings Program. You’ll learn about the partnership’s operational and financial benefits, including better care, fewer avoidable hospitalizations, longer resident stays, and lower turnover. Discover how these partnerships work, why they matter, and the steps providers can take to implement them effectively.

Colleen Hollestelle

President & CEO
Santa Marta
Olathe, KS
  • 28-E. Drive Growth by Aligning Governance, Operations, and Sales

    • Monday, October 26, 2026

    3:00 – 4:00 p.m.

    28-E. Drive Growth by Aligning Governance, Operations, and Sales

    Does your organization’s board focus on stewardship and risk, while your leaders handle operations, your marketers oversee branding, and your sales teams focus on conversions? Organizations struggle when stakeholders follow separate pathways, pursue siloed priorities, and tell different stories. This session will help you align governance, operations, marketing, and sales into a unified, credible narrative. Presenters will show you how to connect boardroom decisions to sales outcomes; what boards need to know about brand and sales; how leadership behaviors influence the brand promise; and how misalignment affects growth. You’ll learn to break down organizational silos, manage tensions, and build trust so that external messaging feels authentic and consistent.

Jonathan Hollinger

CEO/President
Pleasant View Retirement Community
Manheim, PA
  • 122-B. Cultivating Connection: Designing for Holistic Aging

    • Sunday, October 25, 2026

    2:45 – 3:45 p.m.

    122-B. Cultivating Connection: Designing for Holistic Aging

    What happens when you pair a life plan community with a multi-use space serving the wider community? This session will answer that question. Presenters will share the story of Pleasant View Communities in Manheim, PA, which transformed a farm adjacent to its campus into a community center featuring public space for educational programs, outdoor activities, public events, and a municipal library. Discover how life plan community residents find purpose and value in the community center through educational programs, gardening, and volunteer opportunities. You’ll see how land use and architectural master planning, along with local and regional partnerships, can help create innovative shared spaces that meet the needs of all stakeholders.

Kenneth Hollowell

Board Chair
Presbyterian Villages of Michigan
Southfield, MI
  • 29-F. Strengthen Your Board Through Planned Enrichment

    • Monday, October 26, 2026

    4:30 – 5:30 p.m.

    29-F. Strengthen Your Board Through Planned Enrichment

    Knowledgeable, experienced, and engaged board members are essential to the success of senior living organizations. Yet few board members arrive at their first board meeting with all the knowledge needed to fulfill their roles. This session will explore how one organization expanded board members’ capacity by dedicating the first 60-90 minutes of its bimonthly board meetings to a wide range of enrichment activities. Presenters will outline how they implemented the revised board agenda and how it improved the board’s effectiveness. You’ll learn strategies for assessing board members’ current knowledge and addressing gaps. Discover how enrichment sessions can strengthen your board and help its members become confident change agents and change makers.

Joel Holmes

First Vice President
Greystone
Irving, TX
  • 38-B. Capital-Efficient Pathways to Meet Needs and Advance Mission

    • Sunday, October 25, 2026

    2:45 – 3:45 p.m.

    38-B. Capital-Efficient Pathways to Meet Needs and Advance Mission

    Nonprofit providers of aging services must scale their organizations to serve an older population that continues to grow each year. But how can growth be achieved when land options are limited, and expansion appears cost-prohibitive? This session will showcase a group of single-site and multisite organizations exploring capital-efficient pathways to meet local needs and advance their missions. Presenters will provide an inside look at how these organizations developed new campuses, implemented phased expansions, engaged in adaptive reuse of existing buildings, and established satellite communities. Learn how successful organizations use disciplined planning and evaluation to identify opportunities and mitigate risk. Get the guidance you need to achieve sustainable growth and capital-efficient expansion in constrained markets.

Debbie Howard

CEO
Senior Living Smart
Plymouth, MA
  • 59-A. From Blah to Brilliant: Transforming Senior Living Marketing

    • Sunday, October 25, 2026

    1:00 – 2:00 p.m.

    59-A. From Blah to Brilliant: Transforming Senior Living Marketing

    Senior living consumers have evolved, but many life plan community marketing programs haven’t kept pace. Until now. This session will showcase an innovative, multi-layered marketing and communications strategy that uses technology, personalization, and relationship-building to deliver a standout prospect experience. Presenters from a life plan community will describe their outreach to prospective residents, including customer relationship management, AI-driven content development, website behavior tracking, personalized emails, and follow-up systems. They’ll report how these innovations have increased prospect engagement, built trust, and delivered tailored messages that address individual fears, motivations, and readiness stages. Don’t miss this opportunity to apply a proven model to boost conversions and occupancy.

Michael Hughes

Vice President, Strategic Growth and Partnerships
LeadingAge
Washington, DC
  • 52-I. Jump-Start Holistic Wellness with Part B Medicare

    • Tuesday, October 27, 2026

    4:30 – 5:30 p.m.

    52-I. Jump-Start Holistic Wellness with Part B Medicare

    In 2024, Medicare added new fee-for-service codes to address health-related social needs and to cover services that help beneficiaries navigate the healthcare system. The new Part B codes may create payment opportunities for services you already offer at no charge. This session will outline the components and benefits of holistic wellness programs and explain how they improve health outcomes for residents and clients. Presenters will describe Part B programs that cover holistic wellness services and identify innovative technologies and practices that support service delivery. You’ll take home summaries of all relevant Part B programs, a pro forma revenue calculator for Part B income, and samples of assessments and care plans.