Carmen Fronczak

President, FV Ventures and Chief Revenue Officer
Friendship Village Senior Living Communities
St. Louis, MO, US
  • 54-J. Diversifying Revenue in Life Plan Communities

    • Wednesday, November 05, 2025

    8:30 – 9:30 a.m.

    54-J. Diversifying Revenue in Life Plan Communities

    Looking to boost revenue by serving older adults before they move to your life plan community? Friendship Village Senior Services in St. Louis, MO, has a few ideas for you. This session will showcase two Friendship Village membership programs that offer prospective residents the opportunity to participate in social events, use community amenities, and access comprehensive campus-based health services. These members also have access to a personal concierge and an exclusive member only app. Discover how these programs shorten the sales cycle, reduce barriers to senior living residency, help fill hard-to-sell small apartments, and increase downstream revenue for ancillary services like home care, private duty, and hospice.

Heather Gabilanes

Vice President, Clinical Operations
AlerisLife
Newton, MA, USA
  • 11-H. Achieve Long-Term Wellness with Real-Time Service Coordination

    • Tuesday, November 04, 2025

    3:00 – 4:00 p.m.

    11-H. Achieve Long-Term Wellness with Real-Time Service Coordination

    Senior living communities aspire to help older residents and clients maintain the highest level of wellness for as long as possible. This session will explore how real-time service coordination can help. Representatives of PointClickCare, a cloud-based healthcare software platform, will describe a technology tool that puts comprehensive information about a resident’s condition into the hands of caregivers so they can recognize and respond swiftly to the first signs of changing needs. Presenters will outline how timely information can help senior living organizations proactively prevent falls, hospitalizations, and move-outs. They will also offer strategies for collaborating with providers of outpatient therapy, home health care, and pharmacy services to improve care coordination.

Mark Garilli

CEO
West Hartford Fellowship Housing, Inc.
West Hartford, CT, US
  • 44-C. Expanding an Affordable Housing Community to Reach the Middle Market

    • Sunday, November 02, 2025

    4:30 – 5:30 p.m.

    44-C. Expanding an Affordable Housing Community to Reach the Middle Market

    West Hartford Fellowship Housing is implementing a comprehensive campus expansion which will broaden its mission to meet the needs of middle-market consumers. Presenters will outline steps the Connecticut-based housing provider has taken to protect the rights of current residents and preserve existing lower rent structures while also serving a slightly different income demographic. They’ll share architectural design strategies that helped reduce the cost of new construction and a multi-source financing plan that incorporates Low-Income Housing Tax Credits and existing federal subsidies. Whether you’re a seasoned affordable housing provider or new to the field, this session will equip you to reach new middle- and lower-middle markets.

Sara Zeff Geber

Founder/Owner
LifeEncore
Santa Rosa, CA, USA
  • 63-F. Reaching Out to Solo Agers to Increase Sales and Diversity

    • Monday, November 03, 2025

    4:30 – 5:30 p.m.

    63-F. Reaching Out to Solo Agers to Increase Sales and Diversity

    Senior living communities often face two marketing challenges: filling one-bedroom and studio apartments and increasing diversity within their resident populations. This session will explore how communities can achieve both goals by reaching out to solo agers, including those from diverse cultural backgrounds, the LGBTQ+ community, and other historically underrepresented groups. Presenters will examine the unique needs and aspirations of solo agers while sharing effective marketing strategies designed to attract them to senior living communities. You’ll gain tips for hosting marketing events that showcase smaller residential units that have traditionally remained vacant and acquire insights to help you connect with prospective residents from the Black, Latino, Asian, and LGBTQ+ communities.

Jeffrey Gentry

CFO
Buckner Retirement Services, Inc.
Dallas, TX, US
  • 48-E. Acquisitions and Divestitures: Perspectives on Buying and Selling Assets

    • Monday, November 03, 2025

    3:00 – 4:00 p.m.

    48-E. Acquisitions and Divestitures: Perspectives on Buying and Selling Assets

    The senior living sector has experienced significant growth in acquisitions and affiliations over the past few years. This session will highlight trends in mergers and acquisitions while exploring how for-profit and nonprofit buyers differ in their approaches to valuing assets and implementing ownership changes. You’ll hear the stories of a Dallas-based senior living organization that acquired a senior living community in Fort Worth and a Florida-based multi-site organization that divested several campuses. Get the guidance you need to navigate the acquisition/disposition process, including steps you should take after concluding that certain components of your organization are not contributing value to the enterprise.

Heidi Gil

Chief Strategy Officer
LiveWell
Plantsville, CT, US
  • 103-K. Create Your Own Dementia Positive Community

    • Wednesday, November 05, 2025

    10:00 – 11:00 a.m.

    103-K. Create Your Own Dementia Positive Community

    Towns and villages across the nation can transform society’s current narratives about dementia by fostering acceptance and inclusion of residents with lived experience. This session will highlight how the town of Southington, CT, is achieving this goal through a partnership with Yale University and LiveWell, a nonprofit organization dedicated to promoting inclusion of individuals living with dementia. Presenters will describe how the partners pioneered the Dementia Positive model, which sparks meaningful dialogue among diverse stakeholders and implements innovative solutions focused on cognitive health, prevention, and early intervention. You’ll leave feeling inspired and equipped with practical strategies for creating your own Dementia Positive Community with help from individuals with lived experiences, families, professionals, and community members.

Bonnie Glassco

Director of Business Development
CCL Hospitality Group
Boston, MA, US
  • 95-F. Your Wellness Strategy: Aligning Operations with Expectations

    • Monday, November 03, 2025

    4:30 – 5:30 p.m.

    95-F. Your Wellness Strategy: Aligning Operations with Expectations

    Many older adults are seeking a senior living community that will foster their physical, emotional, and social well-being. Will your community meet their expectations? This session will provide valuable guidance to help you integrate the concepts of wellness and well-being into your mission to support resident satisfaction, longevity, and purpose. Presenters will help you understand how innovative approaches to promoting wellness can position your organization as the preferred choice for older adults looking for a vibrant and supportive living environment. Hear from senior living operators who have created vibrant communities that cater to the whole person. You’ll take home practical strategies for aligning your operations with evolving consumer expectations to ensure your organization’s long-term success.

Travis Gleinig

VP of Innovation & CIO
United Methodist Communities
Neptune, NJ, US
  • 2-B. Ask ChatGPT: Can AI Address Senior Living Challenges?

    • Sunday, November 02, 2025

    2:45 – 3:45 p.m.

    2-B. Ask ChatGPT: Can AI Address Senior Living Challenges?

    Artificial Intelligence (AI) will take center stage as an active panelist in this unique session. Join an IT consultant and two senior-level IT specialists from LeadingAge member organizations as they invite ChatGPT, an interactive AI model, to tackle senior living challenges in real time. Human panelists will begin the session by sharing their insights into how AI impacts operational efficiencies, resident engagement, strategic decision-making, and resident care in aging services. Then, attendees and panelists will engage in a lively question-and-answer session with ChatGPT. You’ll discover how AI can respond to your organization’s unique challenges and how to critically evaluate AI tools before implementing them in your organization. Don’t miss this opportunity to see AI in action.

Daniel Godfrey

Partner
RLPS Architects
Lancaster, PA, US
  • 42-A. Meet Future Market Demand with a Satellite Community

    • Sunday, November 02, 2025

    1:00 – 2:00 p.m.

    42-A. Meet Future Market Demand with a Satellite Community

    A life plan community seeking to meet the growing demand for new housing options often encounters a frustrating roadblock: a lack of available space for expansion on campus. Some organizations address this challenge by developing satellite communities to reach untapped or underserved markets. This session will showcase a variety of satellite communities, including those located in walkable neighborhoods and on college campuses, and those catering to residents with specific income levels, cultures, and special interests. Discover how satellite campus planning can help you meet current and future growth demands, capitalize on partnership opportunities, and explore new markets. You’ll learn how to leverage the resources of your main campus to support satellite campus development.

Kunaal Goel

VP of Analytics & Insights
Sentrics
Ormond Beach, FL, US
  • 134-H. The Evolution of Campus Design: A Holistic Approach

    • Tuesday, November 04, 2025

    3:00 – 4:00 p.m.

    134-H. The Evolution of Campus Design: A Holistic Approach

    As the older adult population continues to grow, senior living communities must evolve to meet the increasingly diverse and multifaceted needs of their residents. This session will provide two essential tools for achieving this goal: experience-based design, which examines the lived experiences, emotions, and behaviors of older adults, and data-driven design, which uses quantitative metrics to identify inefficiencies and enhance functionality. Presenters will explore the principles, value, and application of both design models and offer tips for combining these approaches to create communities that balance empathy and efficiency. You’ll gain tools to help you build adaptable, sustainable, and future-ready living spaces that promote the physical, emotional, and social well-being of older adults.

Rachel Goldberg

Senior Consultant
Intrepid Ascent
Berkeley, CA, USA
  • 7-E. How Data Exchange Benefits Your Care and Your Business

    • Monday, November 03, 2025

    3:00 – 4:00 p.m.

    7-E. How Data Exchange Benefits Your Care and Your Business

    Interoperable data exchange among health and service providers is becoming increasingly common nationwide. How can your organization maximize the business- and care-related benefits of data exchange? This session can help. Presenters will demonstrate how data exchange can support your organization’s work, whether you’re sending care plans and treatment goals to a resident’s healthcare providers, sharing diagnoses and medication management information during care transitions, or receiving alerts about a hospital discharge. They will also explore the unique considerations you should prioritize as you develop your data exchange ecosystem. You’ll learn how to influence national and state data security policies and address common challenges that might arise as you integrate new systems and practices into daily workflows.

Georgia Goodman

Director, Medicaid
LeadingAge
Washington, DC, US
  • 110-C. The Future of Medicaid

    • Sunday, November 02, 2025

    4:30 – 5:30 p.m.

    110-C. The Future of Medicaid

    *Closed to Press* Medicaid has been in the limelight during 2025, a year marked by significant policy debates and changes that will shape the priorities of state programs for years to come. This session will provide updates on federal Medicaid policy and how states are beginning to respond to recent changes. Presenters will also analyze the impact of federal Medicaid policy on providers across the aging services continuum. You’ll gain a clearer understanding of the challenges and opportunities you can expect to encounter as you work to sustain, expand, and enhance services for older adults.