Max Winters

Senior Designer
RLPS Architects
Lancaster, PA
  • 53-A. Senior Living: Revitalizing and Energizing Communities
  • Sunday, October 27, 2024

    1:00 – 2:00 p.m.

    53-A. Senior Living: Revitalizing and Energizing Communities

    Nonprofit senior living organizations are redefining themselves as catalysts that revitalize and energize the communities in which they operate. This session will explore how Landis Communities has taken steps to revitalize and energize its Lancaster County, PA community. Presenters will describe how the organization’s affiliation strategy fueled its sustainability in a community it has served for over a century. They’ll explain how Landis Communities developed a satellite middle-market product and how it adopted a more holistic approach to dementia care so it could serve people with cognitive impairment who are living in their own homes. Review the historical evolution of this nonprofit senior living organization and learn from its example how your organization can remain relevant, robust, and innovative.

Jonna Wisnieski

Director of Market Research
LCS
Des Moines, IA
  • 97-I. How Do You Maximize Resident Satisfaction and Boost Outcomes? Ask Them!
  • Tuesday, October 29, 2024

    4:30 – 5:30 p.m.

    97-I. How Do You Maximize Resident Satisfaction and Boost Outcomes? Ask Them!

    Delighted residents help senior living organizations achieve positive business outcomes, including higher referral and move-in rates. This session will show you how to increase your chances of delighting residents by implementing a satisfaction research initiative that uses feedback surveys to listen and respond to the collective voice of residents and family members. You’ll learn how to engage residents in the survey process, use survey results to identify top improvement opportunities, and make changes that matter most to residents. Representatives who achieved 100% participation and exceptional satisfaction scores on resident surveys will give you advice on engaging residents in the feedback process and responding to survey findings with sincerity, purpose, and transparency.

Robin Wolzenburg

Vice President of Housing & Clinical Services
LeadingAge Wisconsin
Madison, WI
  • 136-A. Resettlement Agencies: Partners in Workforce Development
  • Sunday, October 27, 2024

    1:00 – 2:00 p.m.

    136-A. Resettlement Agencies: Partners in Workforce Development

    The United Nations High Commissioner for Refugees estimates that there were 108.4 million displaced people and 35.3 million refugees worldwide at the end of 2021. More than 60,000 refugees entered the United States in 2023 alone, and the U.S. Census Bureau estimates that migration will be the primary driver of our nation’s population growth by 2030. This session will explore how providers of aging services can recruit members of growing migrant and refugee populations to fill the millions of direct caregiver openings projected for the coming decade. Presenters will share strategies for hiring and training migrants and refugees by establishing formal partnerships with refugee resettlement agencies. Learn how to prepare your organization for a new, robust pipeline of caregivers.

Michelle Wooley

Executive Director, Deerfield Charitable Foundation
Deerfield Episcopal Retirement Community Inc
Asheville, NC
  • 67-H. Building Housing and Engagement through Partnerships
  • Tuesday, October 29, 2024

    3:00 – 4:00 p.m.

    67-H. Building Housing and Engagement through Partnerships

    When Deerfield Episcopal Retirement Community decided to build affordable housing in its hometown of Asheville, NC, it didn’t go it alone. Instead, Deerfield forged an innovative partnership with Asheville Area Habitat for Humanity. Together, the two organizations coordinated the construction of 10 safe, affordable, well-built homes that received global recognition for design excellence. This session will highlight Deerfield’s innovative collaboration, how that collaboration promoted volunteerism and intergenerational engagement, and how the partners plan to continue impacting the Asheville community. You’ll take home actionable strategies for replicating this successful program and exploring the advantages of intergenerational and interfaith collaboration.

Kera Wooten

Executive Director
Westminster at Lake Ridge
Lake Ridge, VA
  • 96-I. Guiding Residents through the Life Plan Continuum
  • Tuesday, October 29, 2024

    4:30 – 5:30 p.m.

    96-I. Guiding Residents through the Life Plan Continuum

    Nonprofit life plan communities provide residents with peace of mind about their physical, emotional, and financial futures. So why do so many life plan community residents choose to age in independent living? This session will feature life plan communities that guide independent living residents through the continuum while valuing their right to decide where they will live. Presenters will review the elements of an Independent Living Transition Strategy featuring a structured resident review process, voluntary health assessments, collaboration with external professionals, and education sessions for prospective and current residents. Learn how to ensure that you can offer current residents the support they need to thrive, welcome new residents, and preserve the long-term sustainability of your care and services.

Jack York

Founder/Chief Story Teller
TaleGate 4 Joy
Highlands Ranch, CO
  • 1-A. What AI-Driven Solutions Will Impact Aging Services?
  • Sunday, October 27, 2024

    1:00 – 2:00 p.m.

    1-A. What AI-Driven Solutions Will Impact Aging Services?

    Artificial intelligence (AI) can help aging services organizations provide the best possible care while relieving pressure on overburdened staff and engaging older adults in preserving their health, independence, and dignity. During this session, a global aging expert, technology innovator, and aging services provider will discuss the current and future market for AI-driven solutions in senior living and the innovations that promise to make the most significant impact now and in the future. Presenters will showcase Cypress Living in Ft. Myers, FL, which is using an AI-powered solution to detect and prevent falls. You’ll go home ready to begin your AI journey.

  • 6-F. Harnessing Technology to Bring Joy to Dementia Care
  • Monday, October 28, 2024

    4:30 – 5:30 p.m.

    6-F. Harnessing Technology to Bring Joy to Dementia Care

    Personalized engagement technology can help providers of aging services create moments of joy, connection, and stimulation for individuals living with dementia. This session will introduce you to a variety of dementia-friendly technologies, including resident engagement systems, robotic animals, virtual reality, and exergames. An aging services provider, neuroscientist, and technology vendor will share scientific research exploring the pivotal role these technologies can play in improving quality of life, mood, engagement, and frustration levels among people with dementia. Presenters will offer practical strategies to help you select and implement engagement technologies, measure success, and address problems as they arise.

  • 77-D. Transform your Brand Experience with Storytelling
  • Monday, October 28, 2024

    8:15 – 9:15 a.m.

    77-D. Transform your Brand Experience with Storytelling

    Does your brand spark feelings of connection and authenticity? If not, you may be spending too much time focusing on your logo and tagline and not enough time listening to the human-interest stories living within your senior living community. Those stories can convince prospective residents and employees that something special is happening within your walls. This session will explore how older adult storytelling can captivate audiences and encourage deeper engagement with your brand, especially when those stories go viral on social media. Presenters will give you practical strategies for harnessing the storytelling potential of residents in your community and showcasing the authenticity that today’s buyers crave.

Amanda Young

Executive Director
Wesley SecureCare
Towson, MD
  • 79-F. Senior Living Marketing: Educate Them and They Will Come
  • Monday, October 28, 2024

    4:30 – 5:30 p.m.

    79-F. Senior Living Marketing: Educate Them and They Will Come

    Research shows that most Baby Boomers want to age in their own homes. What’s unclear is how much Baby Boomers know about the challenges associated with meeting that goal. This session will offer compelling reasons why senior living organizations should move away from the traditional, transactional approach to marketing and toward an approach that educates older adults about senior living options and helps them make informed decisions. Hear about one organization that took an educational approach to marketing its Continuing Care at Home (CCaH) program. Find out what CCaH program benefits resonate most with older adults. Take home tips for implementing an educational approach to marketing that facilitates sales at all levels of care.

Christy Zeitz

CEO
Fellowship Square Foundation, Inc.
Reston, VA
  • 100-L. What You Can Do About Rising Property Insurance Rates
  • Wednesday, October 30, 2024

    11:00 a.m. – 12:00 p.m.

    100-L. What You Can Do About Rising Property Insurance Rates

    Are you concerned about your affordable housing community’s rising property insurance costs? The session will offer advice on addressing insurance woes head-on by changing how you approach building operations and capital improvements. Experienced insurance professionals and affordable housing providers will educate you about what’s behind current insurance pressures, why the affordable housing field is uniquely affected, and what help may be on the way. Learn how to improve your insurance rates by prioritizing property maintenance and planning significant renovations and system upgrades. Get tips on building better relations with brokers and carriers. Don’t miss this opportunity to learn how to manage, respond to, and predict insurance costs and coverages for your properties.

Tyler Zentz

Lead Actuarial Consultant
Continuing Care Actuaries
Reisterstown, MD
  • 66-H. Repositioning a Life Plan Community? Call an Actuary
  • Tuesday, October 29, 2024

    3:00 – 4:00 p.m.

    66-H. Repositioning a Life Plan Community? Call an Actuary

    It’s natural to call in a development consultant to provide the expert advice you need when expanding or repositioning your life plan community. But it’s also wise to consider adding an actuary to your planning team. This session will explore why your community must consider changing consumer expectations, actuarial-driven data, and regional market conditions when planning a new project. Presenters will show you how an actuary can help you navigate the complexities of planning for residents’ future healthcare utilization and creating appropriately priced contracts. Learn how to take sophisticated approaches to financial screening and discover how to manage your community’s risk while helping prospective residents find a retirement option they can afford.

Heather Zoeller

Director – Advisory Services
OnePoint Partners
Topsfield, MA
  • 66-H. Repositioning a Life Plan Community? Call an Actuary
  • Tuesday, October 29, 2024

    3:00 – 4:00 p.m.

    66-H. Repositioning a Life Plan Community? Call an Actuary

    It’s natural to call in a development consultant to provide the expert advice you need when expanding or repositioning your life plan community. But it’s also wise to consider adding an actuary to your planning team. This session will explore why your community must consider changing consumer expectations, actuarial-driven data, and regional market conditions when planning a new project. Presenters will show you how an actuary can help you navigate the complexities of planning for residents’ future healthcare utilization and creating appropriately priced contracts. Learn how to take sophisticated approaches to financial screening and discover how to manage your community’s risk while helping prospective residents find a retirement option they can afford.